Mighty Healthy
Ecommerce Website
A new digital experience to celebrate the tenth anniversary of New York City’s premier skatewear brand.
A new digital experience to celebrate the tenth anniversary of New York City’s premier skatewear brand.
Project Type
Industry
Overview
Mighty Healthy is a men’s lifestyle streetwear brand rooted in skateboard culture, hip hop and New York City. Orion Concepts was tasked with revamping the brand’s website to commemorate their first full decade in business. Consisting of both a Magento ecommerce shop and a WordPress blog, this project included a complete redesign and rebuild as well as a major data migration to consolidate the brand’s ten years of blog posts into one universal format.
Keep it clean.
The concept for Mighty Healthy’s new ecommerce site was “clean and shop-focused”. Built on the Magento platform, the ecommerce shop incorporates modern elements like a pop-up topbar upon launch, quick-shop functionality and an intuitive overall user experience. We integrated a feature-rich WordPress blog for Mighty Healthy’s long-running lifestyle journal, “Steez”. The site incorporates a responsive layout for mobile phones and tablets as well as utilities like a searchable “Store Locator” map and a simple “one-page” checkout process.