Jewel House
Ecommerce Website
The official clothing line by rapper Boosie Badazz (formerly Lil’ Boosie).
The official clothing line by rapper Boosie Badazz (formerly Lil’ Boosie).
Project Type
Industry
Overview
Rap superstar Lil Boosie a.k.a. Boosie Badazz launched his Jewel House streetwear label immediately following his release from the Louisiana State Penitentiary after a serving a five year sentence. A Dirty South hip hop pioneer turned true rap icon, our goal when tasked with building Jewel House’s first website was to go beyond showcasing just the collection by also featuring the rapper’s videos, music and events as a complete lifestyle brand presentation.
Boozie Badazz
Our site for Jewel House, the official clothing line of rapper Boosie Badazz, was designed not just for the collection but as the de facto website for all things Boosie. Built on WordPress’s WooCommerce platform with a clean, easy to navigate layout, the site features the Jewel House clothing collection’s ecommerce store along with the rapper’s music videos, news updates, social media, touring dates and more.